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A Class of Beer: An Overview of the Craft Brewing Renaissance
MGMT 878
Explore the U.S. craft beer revolution, which has influenced beer-making worldwide. This is a survey course for those new to beer, and topics include tasting and judging beer, brewing science, and the business of beer.
What you can learn.
- Explore tools for enjoying craft beer: tasting and judging beer, food pairings, and sensory training
- Learn how craft beer is made, including brewing science basics and barrel aging
- Discover the essential elements for starting a craft beer business: starting and running a brewery; opening a beer bar, bottle shop, or restaurant; distribution and marketing
About this course:
Explore the history of brewing as well as the origin of the U.S. craft beer revolution, which has influenced beer-making worldwide and is still ongoing. From tasting and judging beer, to food pairings and sensory training to brewing science, barrel-aging, and the business of beer—including starting and running a brewery; opening a beer bar, bottle shop or restaurant; distribution and marketing—this course is a primer on all things craft beer. It is designed as a well-rounded introduction for those students with little to no knowledge of beer, how to get started in the business, or the brewing process.Corporate Education
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