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Marketing, Advertising & PR

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Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.

Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.

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Stand out in a competitive market.

Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.

Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.

Whether you are responsible for selling products and services or want to "sell" your ideas to investors and other collaborative stakeholders, our sales management courses will provide effective and up-to-date sales practices and tools to help you succeed. 

Launch or advance your PR career here. Our comprehensive program is designed for aspiring and mid-career public relations practitioners. Whether your goal is to work in a corporation, agency, the entertainment industry, the nonprofit world, or politics, UCLA Extension’s Strategic Branding & Public Relations Program affords unparalleled prospects to help launch or advance your PR career.

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Marketing, Advertising & PR

Courses

MGMT X 460.16

Principles of Professional Selling

Underlying all business development and revenue generation is the ability to sell. Gain a foundation to professional selling to help increase your organization's bottom line.
MGMT X 460.45

Sales Management Strategies and Techniques

For sales professionals who have moved into a management role, learn the key functions of a sales managers, as well as strategies and techniques needed to develop, motivate, and manage your team to success.