Skip to main content

Marketing, Advertising & PR

marketing-advertising-and-pr-fos-header

Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.

Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.

Get More Info

 

Stand out in a competitive market.

Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.

Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.

Whether you are responsible for selling products and services or want to "sell" your ideas to investors and other collaborative stakeholders, our sales management courses will provide effective and up-to-date sales practices and tools to help you succeed. 

Launch or advance your PR career here. Our comprehensive program is designed for aspiring and mid-career public relations practitioners. Whether your goal is to work in a corporation, agency, the entertainment industry, the nonprofit world, or politics, UCLA Extension’s Strategic Branding & Public Relations Program affords unparalleled prospects to help launch or advance your PR career.

marketing-advertising-and-pr-fos-sub
Marketing, Advertising & PR

Courses

MGMT X 466

Consumer Market Research

Understanding your audience is critical to effective marketing. This comprehensive course introduces marketing professionals to research methods used to gather and analyze data to make marketing and advertising decisions.
MGMT X 460.86

Customer Relationship Management

Intended for students who have taken one or more courses in personal selling, this course equips students with the best practices for managing customer relationships that result in continued returns.
MGMT X 470.10

Digital Analytics

Gain a foundational understanding of digital analytics, and how to utilize tools to create, collect and analyze data to shape marketing strategies, tactics and decisions.