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Marketing

marketing-ce0265

Learn the fundamentals of marketing and develop the brand-building, analytical, and communication skills necessary to succeed in this dynamic, competitive field.

Courses
5 Required
1 Elective
Methods
Online
F-1 Visa Eligible

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This program is perfect for...

Individuals pursuing marketing careers
Business professionals interested in staying abreast of emerging trends
Marketers looking to refresh their skills
Mid-career professionals seeking new skill sets

What you can learn.

Marketing principles and practices
Brand management and integrated marketing communications
Digital and social media marketing
Consumer market research and analytics

About this program.

Mastering the key elements of marketing – branding, promotion, research, communication – is essential for achieving success in the field.

This certificate program is designed for those with no previous marketing experience and covers the principles of marketing. Students will learn brand management, market research, and gain an overview all major marketing media channels, including TV, print and digital.

Formats: Online or In Person

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This certificate is approved for international students to study full time in the U.S. on an F-1 visa.

International students must meet English language proficiency requirements for admission into the program.

While most certificate programs begin each quarter, some have limited intakes for students studying on F-1 visa. Find this program on the Browse Certificate Programs page to confirm entry quarters before applying.

Learn more:

Get Started

Step 1: Enroll in a Course
Courses in this program are open enrollment and paid for individually. You may take courses without committing to the program.
Step 2: Become a Candidate
Establish candidacy in the certificate program to receive tailored information, lock in course requirements, and gain access to exclusive student benefits. Registration Fee: $200
Important Note for International Students: Candidacy fees are included in your program fees and do not need to be paid separately.

Cost and Fees

All courses in this program are paid for individually, unless otherwise noted. An application form is required to establish candidacy in this program. From the 'Apply Now' button, complete the online application and pay the application fee if applicable.
Application and Candidacy Fee
$200
Estimated Textbooks and Materials
$385
Estimated Program Tuition
$5500

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Payment Options

Drop-In Advising Hour
This informal Zoom session is a platform for current and new program students to connect and ask questions to program staff. Drop in for 10 minutes or stay for the hour. Have questions about the certificate or courses, bring them with you!

Every first and third Wednesday of the month, 11am-12pm PT.

Email bamcertificate@uclaextension.edu for the meeting link.

Required Courses

Students must complete all five required courses listed below.

Elective Courses

Customize your experience

Elective Course

Students must complete one of the courses listed below.

An internship in marketing can provide you with practical experience in a variety of marketing job functions. Certificate students must complete a minimum of 20 units of program curriculum (5 courses), with a GPA of 3.0 or better, before enrolling in the internship.

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